Tuesday, 25 November 2014

Task 3.1: Audience Research

Horror Definition : An overwhelming and painful experience, caused by something frightfully shocking, terrifying or generally revolting; a shuddering fear.

When making a horror movie, you need to look for the incentive of watching them, for example;
People watch different genres because they enjoy different content which is in each of them, for example people would watch a comedy for a laugh, but for horrors, people like a scare or a shock horrors are made to shock, and people enjoy the tension building up to different climaxes of a horror film.

The UK Film Council constructed research, and discovered that the typical horror film viewer is a male aged from 15-24. Males usually enjoy the thrill, but they said that Females tended to prefer lighter movies like comedies, and romantic-comedies. Although the ratio of the target audience for Horrors is still almost 1:1 as females also enjoy horrors, around 55% of men watch horrors and 45% of women.

Film trailers, or film openings are extremely important since they often reveal the plot of the film and which would tell the audience whether they want to watch the film or not.

After reviewing this information I would say my film is directed to the age range of 15-24 and the focus gender is males as our films main character are male.

The conclusion is Realism is key, actors must be convincing, production value must also be present, a way to achieve this is filming in relevant locations, places that give off a scare looking just looking them.

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